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There are 6 items tagged with ‘Digital’:

  • The Imperfect Store

    21 July 10
    Having been a data planner for some 15 years, it's heartening to see it's not just data planners who are getting excited about data; how much there is, how secure it is, but moreover, how valuable it is.


  • Impact of iPad on Content Planning

    04 June 10
    Apple has reported that iPads are selling faster than iPhones by reaching the 1 million sales mark in just 28 days (as opposed to 74 days for the iPhone). This would seem to indicate that Apple have once again managed to steal a march on their competitors by cornering the tablet market as they have with the MP3 player and the smart phone.


  • Content Strategy versus Postomania

    16 March 10
    Most savvy marketing teams accept the need to extend beyond the ‘message+media’ campaign to the rolling delivery of branded content. Social media has a massive part to play in this but if the conversations we have on a daily basis are anything to go by most are still struggling to understand where and how it fits.


  • Do I need a specialist digital agency?

    12 November 09
    Is the distinction between the digital and traditional agency still relevant? The fact that some pure-plays are actively trying to ditch the digital badge might suggest not. Others argue that the need for the specialist digital agency is greater than ever. Some are calling for a completely new kind of agency for the 'digital' era.


  • Mobilising Content

    25 September 09
    We all know that the digital Industry involves plenty of change, and continuous adaptation and development of digital delivery is required in order to stay up to date.


  • Is it time to rethink content strategy?

    22 September 09
    Fact; clear, concise, compelling content is at the very heart of successful web site design. So why is it so often seen as the annoying little brother to its better looking and far more interesting information and visual design siblings?


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